Tyohaar Wahi, Andaaz Naya
The campaign “Same Festival, Different Style”, deployed a multi-channel approach that incorporated TV, sweepstakes, and social media blasting to remind people to celebrate mindfully while remembering what the essence of Diwali is all about. The commercial showed the modern way in which a family who is spread across the globe can still come together and celebrate. Furthermore, a holiday-themed sweepstakes evoked excitement that generated buzz on various social media platforms.
TOPLINE RESULTS
6.5M+ Unique Views | 11.4M+ Reach | 1000+ Contest Entries
Client: Brooke Bond Red Label
Role: Creative Director
Agency: MIKADO International
Creative Services:
Campaign Launch
TVC Production
Digital & Social Media
1,000+ Contest Entries Across North America
SELECTED WORK
3MCampaign
Brooke Bond Red LabelCampaign
Vintner BallIdentity & Event
Lily CameraLaunch
Lipton Yellow LabelCampaign
Dermon ClinicIdentity & Web Design
WebdesignWeb design & Development
KnorrCampaign
Let's create something amazing together.
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